Mapping Possibilities

We are scenario planning and strategy consultants. We bring ideas, process and a point of view about the future to senior executives to help frame decisions in new ways and develop strategies that gain alignment and trigger action.  

We generate insight by working at the intersection of data, technology, economics, politics, culture and society, and envisioning how these forces will drive our clients' industries in new, often surprising, directions.

While it impossible to predict precisely the shape of future markets, we believe that  seeing the full, plausible range of possibilities that future markets hold leads to more decisive, confident, and adaptive strategic choices.

Working Collaboratively

Our work is highly collaborative and experiential—often workshop based—and recognizes that making difficult decisions is as much about organizational mindset and leadership's personal commitment to change as it is about the ideas themselves.

Our consulting ranges from extensive scenario exploration and strategy development programs to one-time events that inject new thinking into existing conversations.  We believe it is critical to match the form of intervention to the particular strategic question and specific organizational context upfront so that we make most efficient use of senior leaders’ time and decision resources.   

Bringing a Point of View

While we work across diverse industries and for both private and not-for-profit organizations, our projects tend to orient around the following issues:

  • How new technology, communications and analytics capabilities will disrupt and reconfigure the business of consumer products, industrial manufacturing and healthcare organizations in surprising ways, create new forms of competition, and open up opportunities for innovation 
  • How the reorganizing landscape of product, partner, consumer, and government regulator ecosystems will shift where and how value is created in the technology and media sectors
  • How evolving policies, social norms, and economic behaviors around "big-data-enabled" business models will make certain applications more or less attractive to pursue
  • How the foundational rules and systems that underpin global companies are shifting in an increasingly multi-polar world—responding to trends in trade policies, emerging market economies, energy and environmental pressures, financial markets, and nationalist cultural sentiment
The real voyage of discovery consists not in seeking new lands but seeing with new eyes.
— Marcel Proust